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Do you fancy treating yourself to some super art, but too afraid to take the plunge? Read on for my simple guide to getting the art you want without feeling bamboozled.  "Huntress"
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There is buzz as I arrive at an art fair. Friendly, full of anticipation and the joy of seeing plenty people after a few months of flying solo in the studio creating new work. Many artists on the circuit know each other and have done for years. Whilst unloading our cars and vans laden heavily with canvases, sculptures and passpartout, there are hugs and kisses abound as everyone says hello and makes their way to their stand - Their home for the next few days.  Here I am with fellow artists, Carole, Dianne and Alce celebrating our love of colour with Super Slacks Sunday. Unless you're already an experienced art collector, the thought of buying an original piece of art might feel daunting, but with these tips you’ll have the confidence to choose art for your home, that suits your style and budget.  A couple of weeks ago I wrote a blog about the art fairs coming up this spring. Well here I am at the first of this year's. Yesterday things were all a buzz as artists from across the country arrived at Farleigh Road farm shop where this year's Bath Art fair is being held. Seasoned regulars and brand new emerging artists alike unloaded their cars and vans and started to set up their stand yesterday. It's always really exciting to see how other artists present their work. And as a visitor be amazed at the striking variety of art on offer here this weekend.
Last night's private view. Sometimes artists feel a Private view is just an excuse for people to wonder about chatting and drinking wine! I rather enjoy a private view; visitors were really engaged with the art. I had so many lovely conversations with people. One visitor to my stand "this is tremendously exciting, I've never been to a private view before".There was a really lovely friendly atmosphere here yesterday evening and I am really looking forward to the whole weekend.   If you have never dared to venture into an art fair then this weekend is your chance. Bath Art Fair is situated in Farleigh Road just off the A36 between Frame and Bath. It's easy to find, as there are plenty of signs including AA signs. Put BA2 7NG in your Sat nav. When you get here there is free parking -which explains why the fair is not being held right in the centre of Bath! You get to browse around our marquee and see over 50 of Britain's leading artists showcasing their work. There is no obligation to buy, you get to chat to the artists and find out their inspiration for their work. You'll be tempted I'm sure. There's even a charity stand for Dorothy house where artists have donated small pieces and previously loved works from their collection to charity. You could pick up a quality piece for a real bargain! You can stay for as long as you want, stop and have a nice cuppa and slice of homemade cake in the cafe. The wonderful thing about an art fair of this kind is that there is no need to feel intimidated. The artwork ranges in price and most artists have some more affordable pieces, or limited edition prints that present real value for money. Equally if you are looking for that perfect piece to set off your favourite room in your house there are some larger, beautifully finished pieces ready for you to take home. There really is something for everyone. So I really hope to see you at some point this weekend. Opening times are: Friday 7th April 11am to 7pm Saturday 8th April 10am to 6pm Sunday 9th April 10am to 5pm  Why my packing will ensure your painting will arrive safe and sound when you order from me. When I travel to exhibitions and art fairs, like many artists I use Stiffy bags. These are bagsmade from reinforced bubble wrap, they are reusable time and time again and they enable artists to quickly and safely move their paintings. I love them and use them all the time! However when I'm packing my paintings to be transported by post I have to be significantly more careful. Postage and shipping can be a problem, but not for me! Most of my paintings are oil on linen canvas. They are quite light. However they can be fragile the most common problem with transporting an oil painting will be a dent. How many times have you ordered something on the Internet to find a significant dent in the side of the box? If there is a big book inside there is no problem but if there is a painting could be ruined. So here are the layers that go into making sure your painting will arrive without a dent or scratch regardless of how beaten up the box might look on the outside! The very first layer in my painting-package-sandwich is a layer of archival tissue paper this ensures that the painting surface arrives in perfect condition. Archival tissue paper is acid free and feels soft to the touch.  The next layer is simply a layer of package film to keep the tissue paper in place. The next layer is a layer of cardboard on either side of the canvas; this is essential to keep the canvas free from dents during transit. The inside layer of cardboard is cut to fit inside the frame keeping the campus really safe and secure.
Then I wrap the entire painting in a few layers of bubblewrap. I have a huge role on hand in my studio and I'm very generous with the bubblewrap! After a couple of layers I then cut another two pieces of cardboard. Remembering that the painting has now grown a little! Then I wrap another few layers of bubblewrap around the painting/ Remember the painting is now completely cosy with four layers of cardboard and about eight layers of bubblewrap. Then I put my fully wrapped painting into a cardboard box. Sometimes I will have a box that fits as I will recycle the boxes that my canvases arrived. So in this instance a 60 cm canvas now fits perfectly in an 80 cm box. Finally I will tape up the box firmly with parcel tape and “fragile” tape
If I haven't got an appropriate sized box I can make one. I use a sturdy type of cardboard and plenty of gaffer tape and parcel tape will keep it in position.
Over the years I have used a variety of different carriers, it really depends on where you live! Thus far my packaging sandwich has worked extremely well as I have never had a customer faced with the horror of received in damaged painting. So if you've been thinking about buying a painting from me online, but you're worried about how it will ever get to you; don't panic the packaging will make sure your painting arrives safe and sound. If you sign up for my newsletter you'll get FREE POSTAGE AND PACKING on any order placed on 24-26th March.  Image may be subject to copyright. The art of perfection or how to develop the skills that pay the bills! In David Bayles and Ted Orland’s book “Art and fear” they cite a project of a ceramicist teacher. In the project the teacher split the class into two groups one group was told that they would be graded entirely on the quantity of pots that they produced - produce as many as you can, they whole elite will be weighted at the end of the project. The other half of the class was told that they would be graded entirely on quality. It did not matter how many pots they produced during the process, they simply had to arrive with one perfect pot at the end of the project. The results were astounding as, without exception, the students that produced the most pots, also produced the best pot. It would seem that the students in the quantity group were rapidly producing pots, failing, and learning from their mistakes, whereas the quality group was slaving over design and working out perfection without experimentation. And without feeling what failure felt like and recovering from it. I think this experiment is so important to understand when try trying to develop your skills as a professional artist. You're not simply looking for one piece of perfection when you're creating art you have to go on a journey before that piece of perfection happens. Anyone that is put off creating art because it won't be perfect is doomed to failure and never to pick up a brush again! Those of us who are prepared to fail, those of us who are prepared to throw the campus in the bin and start all over again, those of us who are prepared to keep trying are on the road to success because eventually something good will come. One cannot possibly sit down at the piano for the first time, having read every book on classical music, and expect to play Rachmaninov’s piano concerto Number 2 straight off. You've got to play a lot of bum notes before you're going to play that concerto!  ©louiseluton Three cherries www.louiselutonart.com So how do we experiment successfully? Is there such a thing as successful failure? Looking at my own practice I think without doubt the “quantity/ quality “ experiment is evident in my work. At the beginning of the year I started daily painting. I need to be clear here I'm not necessarily painting every single day, but every working day. everyday, I sat in my studio in Salisbury, on dark January days, painting as if my life depended on it. I think this has hugely enhanced my practice. I began the year by painting little still life paintings of fruit. This might seem an odd choice as all of my larger paintings are landscapes or big colourful animals. So what possible relevance could it be to paint some dramatically lit cherries on a small canvas? The benefit was in the doing: learning how to set things up, learning how to create interesting composition with very simple elements, learning to mix colour accurately, learning to see colour on a plain white tablecloth where others might have simply painted it white and grey. There are so many skills involved in painting a small painting that this has helped inform my larger, more ambitious work. This whole process has enabled me to understand my medium in even greater depth; oil paint is, in my view, a fathomless medium so understanding it is a lifelong task. I am delighted with the work that I have been producing of late, and you might have seen some of my work on my Facebook page or on Instagram or on Twitter. But rest assured there are plenty of experiments, accidents, and a huge number of mistakes that have led to the work that I am now able to produce and publish on the Internet. So I urge you next time you look at a piece of art don't think about how long it took, think about how many failures there were before it worked. This might encourage you to buy it or it might encourage you to get your paint brush out, either way, you’ll be on a journey to understand the skills that pay the bills.  ©louiseluton Ram. Oil on linen www.louiselutonart.com After reading that title; if you've tuned in to read a blog about the EU referendum, you're in the wrong place, this is all about art! Whenever I’m asked "So what kind of art is it that you do" I always say “Beautiful oil paintings inspired by nature”. That has been my The countryside and coast have been my inspiration from the start. Most recently my animals have been a real hit; newly exhibited this year. I have just returned from Reading Art fair and the first three original paintings to fly off the walls were all animals, the first three prints were animals too. Just as I began to think that a pattern was emerging, the next three where landscapes and seascapes so who knows?  Cave paintings, Lascaux, France The simple idea that nature is beautiful and artists want to capture it is as old as art itself. The cave paintings at Lascaux in France demonstrate art's purpose was not only showing the importance of the hunt and recording an event, but also the animals that were stalked or chased during the hunt. I remember very clearly the first time I opened Gombrich’s “The story of art” to see Albrecht Durer’s portrait of a hare and thinking how can it be possible that someone can create something so lifelike simply with a pencil? My hare is a different take on that beautiful and very popular animal. This hare was the second painting to sell at Reading at the weekend and I love him, I will be painting another hare but it will be different to this one: a different size, different canvas, a different background, a different expression but it will still be a much loved beautiful hare.
Various people looking closely at my work commented on how I had captured the essence of the animal with out being too realistic. I was delighted to hear this as that was the plan! One of the big challenges for a painter (landscape, animal, anything really), is to work out what to keep in and what to leave out. What we leave out is just as important as what we put in. Most people tend to notice my vibrant use of colour in my animal paintings. A Stag does not have blue and turquoise in it, a hair doesn't have a blue nose or purple ears. I think I'm a natural colourist, I like adding colour. I'm a painter! I have to bring something to the party that is different to a photographer. Interestingly I think my use of colour in animals has stemmed from so many years of landscape and seascape painting. Trying to capture that particular pink cloud in the sky can be a real challenge and it's led me to be able to use colour in really exciting ways even when I'm painting something that is essentially a series of browns and greys. I can add bright colours that really bring the animal to life. I believe that artists can give the viewer a clearer sense of what they might be looking at in nature. The very selection of colour life and personality in each of my works is communicating something different to the viewer other than what I saw in the first place. It is the fine line between recording the event or the place or the person or the animal and bringing a story to any of those elements so that the painter provides the viewer with something more. With each of my landscapes and seascapes I have always considered them to be your personal window on the world, the view that we wish we had from our kitchen, we have a painting to reminder us of that beautiful place we once visited. However with my animal paintings I think I'm bringing a different kind of joy to your living room.
Something I noticed this weekend at Reading, when people visited my stand was how many people put on a funny voice when looking at one of my animal paintings. Anyone my age will remember Johnny Morris and Animal magic and perhaps it’s inherent in us to put on silly voices when we think of animals; that level of anthropomorphism is very strong in the British psyche. I have heard so many young people making moo noises at my cow and squealing with delight when I saw a happy muddy piggy. So what does all this tell us? It tells me very clearly that I'm part of a long tradition of artists who have always been inspired by nature and inspired by what they see around them. All of my landscapes (with perhaps the exception of the old picture of Venice or Paris) are of places I live near. All of my animals are also animals that I can see in Wiltshire, Dorset or the New Forest. I like being part of the tradition. I like celebrating the British countryside and coast and the variety of creatures that live on our shores.  Do you share your life with a creative? Or have a son/daughter pursuing the arts? Maybe your best friend has just jacked in her job to finally lead a truly creative life? Can they be a right royal pain in the backside at times? Don't worry, you can make them happy very easily with my top tips - I guarantee they'll appreciate your efforts.  1. Creatives can be sensitive! That doesn't mean shower them with false praise! But try to be gentle if criticising their work; it can be tough. However, in my experience creatives are very able to take criticism about other aspects of their business, so if you know a better printer, courier service or accountant, tell them - they'll want to know! 2. They're doing lots of things you can't see. Creatives are often "one man bands" and do everything. I'd love it if every day was pure painting! But whatever it takes to keep business going, that's what they're doing. So if you feel you can't really talk about their art/photography/papiermache hats then talk about their business. They'll love it and again you might have some useful insight that they'd really appreciate. 3. Online is good, bad and everything in between. And it takes up time. Creatives need to be online, and sell online, and know what their competitors are up to too. We need to have a presence online - and here's where you can really help the creative in your life: Like, share, heart, retweet whenever you can! Facebook business pages don't have the same reach personal profiles. So everytime you click 'like' on my business page, it tells Facebook that my post is good and groovy and it extends the post reach to others. Everytime you share or comment, it pushes it even further. All for free. And boy do I appreciate it. I really do. It's the same for retweeting on twitter, putting a heart by an instagram photo and re-pinning a picture on pinterest. And yes, most creatives are trying to manage all of these platforms because they're good for business.  4. Give them a testimonial. Pop them an email with a nice quotable sentence. I really appreciate the friends who have, over the years, bought work from me, attended my workshops, seen my exhibitions and visited my studio. And indeed, the new friends I've made by selling work or doing workshops. When they've written a little email with how much they enjoyed it, or how much they learnt, or how much they love my painting - it's worth its weight in gold. It not only helps me through the tough days ( and that alone is great) but it helps fill a folder of testimonials, that help other customers develop trust in me, my work and my business.. From the bottom of my heart, thank you for supporting me! |
Louise LutonArtist This section will not be visible in live published website. Below are your current settings: Current Number Of Columns are = 3 Expand Posts Area = 1 Gap/Space Between Posts = 24px Blog Post Style = card Use of custom card colors instead of default colors = Blog Post Card Background Color = current color Blog Post Card Shadow Color = current color Blog Post Card Border Color = current color Publish the website and visit your blog page to see the results Archives
July 2023
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